Digital Marketing Director
Where are you from and where do you currently reside?
I grew up in Saxonburg, PA and lived there throughout my grade-school years and my freshman year of college. In my second year of college, my family decided to downsize our house and we moved over to Franklin Park, PA and I lived there with my parents throughout the rest of my college career. Just recently, after graduating from college I decided to find a place of my own and now I currently live in Brooklyn with my two roommates and our cat Jinx.
What college/university did you attend?
I attended school at Slippery Rock University of Pennsylvania in Slippery Rock, PA. At first, I went to school for Communications with a focus in Digital Media Production. However, after my second year of college, I found that I had a passion for gender studies, which focused on the equal rights of women, the LGBTQ+ community, people of color and people with disabilities. After taking several gender studies courses, I decided to minor in Gender Studies and personally it was one of the best decisions I ever made. A year later in my junior year at SRU, I decided to minor in Film and Media Studies to have the ability to have a deeper analysis on cinematic review and to understand the subliminal messages that directors hide in their films.
How did you get your start in your career?
After graduation, I started my job search campaign. I wanted to find a company that had a strong focus and understanding of how diversity and inclusion is so important for both employees and customers to feel accepted and celebrated by the company. After extensive research on job campaigning—throughout the Covid 19 pandemic which made the search even more difficult—I decided that I was going to bet on myself and create the company that I wanted to work for. Recently, I started my business She Believed She Could Digital Marketing as a one stop shop for small businesses—particularly women owned and operated—to have all the tools they need to create a strong online presence and overall brand for their businesses.
Do you have any passions/interests outside of work?
When I’m not in the office, I like to spend time with my friends and family as well as our two cats at home. My passions outside of work include screenwriting, going to the gym with my best friend, and I also work a part time job at a local restaurant. I like working in food service, because it has taught me how to open up to people and become more confident with myself as a whole. Soon, I also hope to begin volunteering at women’s shelters and other community service opportunities in the city. I really want to spend some of my free time trying to help others as much as I can, because I’ve found that helping other people and making them smile is something that I really have a passion for.
What inspired you to help create TCC?
I would have to say that my Gender Studies classes helped me to decide to help create TCC. At first, I was an intern for the Sustainable Entrepreneur Accelerator (SEA) at SRU, and TCC was one of my first clients I was assigned. I worked with them for over a year, at first doing extensive research on workplace violence which was meant to be the primary subject TCC was going to focus on. However, with the recent Covid 19 pandemic, we decided that workplace anxiety surrounding the pandemic would be a more important conversation to have in these difficult times. After graduation, TCC offered me a freelance position to continue my work with them and I am so happy to help a company in which I truly believe that is going to make a positive impact on the workplace.